Jan 28, 2019
Sometimes as we make choices, we sit down, write out all the
pros and cons and try to predict which one will have the biggest
impact or the most favorable outcome. While that’s definitely
something to factor into the equation we forget to make the choice
we feel most energized by. Let’s say you're working on your website
and you have a choice between serving female small business owners,
entrepreneurs or nonprofits. And while they all have similar
qualities, hold each entity one by one in front of your heart.
Imagine a name and a face and see how energized you feel about
serving that person because that is the face of a whole community
that you want to impact. Don’t underestimate the value of how much
that charge will bring. That's a big part of the outcome and
success of an endeavor.